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October 28, 2024 / October 28, 2024 by Vertical Axion
More consumers are using social media to voice their opinions on products and services they’ve tried. That means social media is an invaluable source of consumer data for businesses. With the right social media monitoring tools, business owners can gain …
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August 10, 2024 / August 10, 2024 by Vertical Axion
Social media is critical to marketing any business. From promoting your products and services and building awareness of what you have to offer to engaging with your customers and building a community of loyal followers, it’s hard to underestimate the …
August 1, 2024 / August 1, 2024 by Vertical Axion
Without effective marketing strategies in place, even businesses with the best products can fail. At the same time, you don’t want to break your budget for marketing alone. That’s why it’s important to learn about cost-effective marketing strategies you can …
May 22, 2024 / May 24, 2024 by Vertical Axion
Has your business been creating social media ads like crazy? You likely already know how time-consuming it is. If you’ve been hiring professionals to work on the images and copy, you also know how costly it gets, so why not …
March 23, 2024 by Vertical Axion
Social media is a part of our everyday lives. Despite the many benefits of these platforms, social media privacy issues remain a major concern among users. Learn about the sensitive information that social media sites can access about their users …
December 12, 2023 by Vertical Axion
Enterprises, large and small, must reach people who want to buy what they’re selling if they’re going to succeed in business. However, thanks to social media, your business is no longer confined to print advertisements on flyers, magazines, or radio …
December 1, 2023 by Vertical Axion
Knowing how to embrace tech tools for marketing and customer engagement can make a dramatic difference in how your company grows and progresses in your industry. Customer engagement and marketing are essential for gaining attention from the right type of …
October 30, 2023 by Vertical Axion
Keeping up with the latest digital tools can be difficult. Technology keeps evolving with new ways to reach users and streamline processes. Why should you keep track of all these new developments? With these important technology tools for improving your …
October 27, 2023 by Vertical Axion
Cybercriminals commonly use phishing attacks to trick vulnerable users into giving away sensitive information. The latest threat of this kind targets LinkedIn users who use the Smart Links feature on the social media platform. This guide explains what you should …
September 29, 2023 by Vertical Axion
Social media is used by everyone these days, even hackers. Hackers often try to steal your information from social media sites. Even though social media is a useful tool for businesses, it’s important to know what security risks it poses. …
September 26, 2023 by Vertical Axion
With over two billion registered users, Facebook has become a target for advanced malware campaigns. These phishing campaigns steal unsuspecting users’ information. Businesses on Facebook are being targeted by password-stealing malware. What Is Malware? Malware is an insidious software that …
September 21, 2023 by Vertical Axion
Many business owners demand software featuring artificial intelligence for its productivity capabilities. Some hackers exploit this demand by publishing targeted Facebook advertisements to garner business data, using advanced digital marketing tools for nefarious purposes. Discover the details surrounding the fake …
September 4, 2023 by Vertical Axion
As cybercriminals continue to take advantage of people who use social media, many LinkedIn accounts are at the center of a hijacking scheme. This targeted attack is very dangerous for professionals and business owners who use the platform. Hackers can …
August 25, 2023 by Vertical Axion
Social media is an influential tool to connect with customers and grow your business. It offers an affordable marketing platform and improved brand visibility. You can reach many people without a hefty budget. A social media profile for your business …
August 9, 2023 by Vertical Axion
Social media is a big help for any business. It opens new doors, connects you with your target market, and makes your brand known. But is social media a puzzle to you? This article lists some top strategies, from making …
June 10, 2023 by Vertical Axion
Analytics tell a story about your business’s current and past success. But how do you translate analytics into a narrative that helps you make marketing and sales decisions? Using analytics to optimize business marketing and sales strategy requires consolidating the …
June 5, 2023 by Vertical Axion
Imagine putting money into an ad plan and having a tech issue cause costs to skyrocket. This issue hit many businesses when Meta Platforms, the owner of Facebook and Instagram, faced a large glitch. The unexpected surprise On April 23, …
May 24, 2023 by Vertical Axion
Search engine optimization (SEO) ensures your website and content appear early in search engine rankings. When a person uses a search engine, your relevant content should be among the first they find and click on. Here’s what you need to …
May 22, 2023 by Vertical Axion
A customer relationship management (CRM) system can improve nearly every area of your business and help you scale your customer management. So why does your business need a CRM system? A Proven History of Success When you look at the …
May 19, 2023 by Vertical Axion
Creating a social media marketing strategy for your business means maximizing business potential. If you’re using social media platforms without a strategy, you’re missing a big opportunity for growth. Why You Need a Strategy A good social media strategy brings …
May 18, 2023 by Vertical Axion
Televisions, billboards, and the internet bombard people with advertisements and marketing ploys. This development has led to over 65 million people using ad-blockers to reduce interruptions in their interests. Those who aren’t as tech-savvy may feel stuck with constant information …
May 15, 2023 by Vertical Axion
A successful digital marketing strategy is essential for maintaining and growing your business. But if devising digital marketing campaigns doesn’t come intuitively, that’s okay! Knowing the basics of what to include in a digital marketing plan can help you drive …
May 3, 2023 by Vertical Axion
Cybercrime is becoming increasingly common as businesses continue to rely on technology to conduct their operations. Cybercriminals are constantly looking for new ways to exploit businesses and individuals. One of the methods gaining popularity is using Telegram, a popular messaging …
March 9, 2023 by Vertical Axion
A new malware campaign on Facebook and YouTube is making headlines. S1deload Stealer hijacks these social media accounts, mines cryptocurrency, and spreads itself. Discover what business owners need to know about this malware. How the Malware Installs Itself S1deload Stealer …
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