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October 5, 2024 / October 5, 2024 by Vertical Axion
You shouldn’t leave important business decisions up to chance. That’s why learning to use analytics tools is essential to help you make smarter business decisions. By using analytics tools, you’re taking the guesswork out of the decision-making process. You can …
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September 30, 2024 / September 30, 2024 by Vertical Axion
Suppose you work as a risk manager, bank owner, or derivatives trader in a financial institution. In that case, you’re likely looking to improve your decision-making skills and financial outcomes. Unfortunately, classical computers and traditional computational methods are slow and …
September 28, 2024 / September 28, 2024 by Vertical Axion
Your business is only as efficient as its technology, as safe and protected as its security measures, and as reputable as its actions. When keeping all these factors in line, you need the right cybersecurity practices to ensure your equipment, …
September 21, 2024 / September 21, 2024 by Vertical Axion
Have you ever considered that the only thing standing between a hacker and your sensitive data is the average seven-to-12-character password? The longer the password, the more secure it is since it’ll take longer to guess because it has more …
September 6, 2024 / September 6, 2024 by Vertical Axion
In this digital era, providers of online services are only as good as their recent updates, performance speeds, and groundbreaking technology. As a business owner, you’ve probably noticed this. For instance, you’ll switch over if you’re using a certain company’s …
September 5, 2024 / September 5, 2024 by Vertical Axion
If you have a smartwatch on your wrist, you’re not alone: Millions of people wear watches that do much more than tell time. Smartwatches can help communicate, find information, and monitor your health with sensors that measure everything from how …
August 31, 2024 / August 31, 2024 by Vertical Axion
One challenge for businesses today is finding ways to remain ahead of the competition while managing ever-increasing costs. Improving efficiency is one effective strategy for addressing these obstacles, and that often means embracing innovative new technology. Among the most transformative …
August 28, 2024 / August 28, 2024 by Vertical Axion
The modern consumer has grown to expect fast, efficient customer service whenever they need it. Businesses that fail to tick the right boxes as far as customer service is concerned often find themselves in an uphill battle when it comes …
August 24, 2024 / August 24, 2024 by Vertical Axion
With the ever-rising digital age comes artificial intelligence, machine learning, and other technological advancements that enhance how companies perform processes and communicate with consumers. Unfortunately, as tech tools make things easier for business owners like you, they also encourage and …
August 23, 2024 / August 23, 2024 by Vertical Axion
At one point, businesses depended solely on physical brick-and-mortar storefronts, foot traffic from outside streets, and tangible billboards and flyers to bring in customers. Now, especially in the recent decade, technological advancements have paved the way for traditional businesses to …
August 17, 2024 / August 17, 2024 by Vertical Axion
Instead of simply gathering customer stats, why not uncover their needs and wants, anticipate their challenges, and personalize their experience? What they think, feel, and experience affects how they interact with your brand and whether they choose you or go …
August 14, 2024 / August 14, 2024 by Vertical Axion
Businesses are more dependent on software than ever before. This helps them stay competitive, meet customers’ needs, and continue to grow their bottom lines. However, most business software requires ongoing maintenance to keep working effectively — hence the need for …
August 12, 2024 / August 12, 2024 by Vertical Axion
Business owners are often out and about, shuffling between client meetings, conferences, and business travels. But staying connected to your business while you’re away from the office is vital. That’s where digital tools come in handy. They make it possible …
August 10, 2024 / August 10, 2024 by Vertical Axion
Social media is critical to marketing any business. From promoting your products and services and building awareness of what you have to offer to engaging with your customers and building a community of loyal followers, it’s hard to underestimate the …
August 9, 2024 / August 9, 2024 by Vertical Axion
Are you a business owner who uses the Google Advanced Protection Program (APP) for absolute online security? If so, recent updates mean Google’s Advanced Protection Program now offers passkeys for high-risk users like you, making it stronger. Below, we’ll explain …
August 8, 2024 / August 8, 2024 by Vertical Axion
Many times, employers don’t update their systems since they feel the downtime for the devices would slow business, or they don’t see the point of it. In the latter case, users believe updates change the layout and functionality they’re already …
August 7, 2024 / August 7, 2024 by Vertical Axion
Tech literacy isn’t what it used to be with the constant evolution of online programs, portable devices, and software tools. That means incorporating technology into your small business is no longer solely about typing up documents on Microsoft Word, keeping …
August 5, 2024 / August 5, 2024 by Vertical Axion
With so many businesses providing similar services, you want to make sure your business stands out from the crowd. But how, exactly, do you do that? One way is to make sure your customers are always satisfied and never have …
August 1, 2024 / August 1, 2024 by Vertical Axion
Without effective marketing strategies in place, even businesses with the best products can fail. At the same time, you don’t want to break your budget for marketing alone. That’s why it’s important to learn about cost-effective marketing strategies you can …
July 31, 2024 / July 31, 2024 by Vertical Axion
In an effort to improve the security of its Kernel-based Virtual Machine (KVM) hypervisor, Google is offering security researchers the chance to claim cash rewards for discovering bugs and vulnerabilities. Google’s Bug Bounty Program uses ethical hacking in a controlled …
July 29, 2024 / July 29, 2024 by Vertical Axion
There are many ways to improve your team’s efficiency, but these days, technology can play a huge role. By utilizing project management tools, you can ensure your team isn’t wasting time on unimportant, time-consuming tasks — especially when there’s an …
July 27, 2024 / July 27, 2024 by Vertical Axion
Keeping up with scheduled business emails can be stressful, especially if you’re the one pressing “send.” But did you know you can use automated email tools to lighten the email burden? These tools can help connect you with your customers, …
July 26, 2024 / July 26, 2024 by Vertical Axion
As a business owner or manager, you’ve probably considered gamification for customers and clients to get them to interact with your company and purchase more frequently. However, did you know this strategy also motivates employees to fulfill tasks they’re already …
July 24, 2024 / July 24, 2024 by Vertical Axion
At least once a day, you probably start a sentence with “Hey Siri” or “Alexa.” That’s because these voice technologies act as virtual assistants who research your questions or conduct actions, so you don’t have to waste time manually doing …
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