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June 10, 2025 / June 10, 2025 by Vertical Axion
Working from home used to be pretty rare. Most people still dealt with daily commutes, office cubicles, and morning traffic. But when the pandemic hit, companies had to adapt fast, and that shift changed the way we work, probably for …
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May 30, 2025 / May 30, 2025 by Vertical Axion
How well do you really know your clients? For the modern business owner, tailored interactions aren’t just an afterthought; they’re necessary to stay competitive. Today’s tools have made it easier than ever to understand your target market’s preferences, habits, and …
May 24, 2025 / May 24, 2025 by Vertical Axion
As a business owner, you’ve always got too many balls in the air. Daily, you’re finding the right people, keeping up with demand, strategizing customer retention, and everything in between. Growth is exhilarating but also messy, and amid that flurry …
April 29, 2025 / April 29, 2025 by Vertical Axion
Running a small or medium-sized business (SMB) has always been a challenge, but 2025 is bringing even bigger changes to the table. With technology evolving at lightning speed, businesses that don’t keep up will fall behind. Staying current with the …
March 13, 2025 / March 13, 2025 by Vertical Axion
The Internet of Things (IoT) might sound like a futuristic concept, but it’s already a part of most of our daily lives. Whether you adjust your thermostat remotely using your smartphone, receive real-time security alerts from your home alarm system, …
March 12, 2025 / March 12, 2025 by Vertical Axion
The current economic climate is difficult for companies of all sizes. As your company prioritizes cutting operational costs without sacrificing service, innovation, efficiency, or productivity, the answer becomes crystal clear. Streamlining operations with digital tools that leverage automation, cloud computing, …
February 13, 2025 / February 13, 2025 by Vertical Axion
As a business owner, you’re dealing with more challenges than ever — especially when making sense of your data. Harnessing the power of those oceans of data can move your company toward its goals. Could adding a Chief Data Officer …
February 11, 2025 / February 11, 2025 by Vertical Axion
How competitive is your business in embracing artificial intelligence and integrating these technologies into your daily operations? Mastering AIOps offers opportunities. You can make better decisions, streamline your business operations, and grow your brand faster — but only if you …
January 29, 2025 / January 29, 2025 by Vertical Axion
“AI is going to take our jobs!” “Soon, everything will be done by robots.” Statements like these have become increasingly common. Now, with the explosion of generative AI tools, there’s a sense of impending doom in some industries, spurred on …
January 8, 2025 / January 8, 2025 by Vertical Axion
How many emails did you receive today? How many of those emails were marketing messages from a company trying to get you to request more information, buy something, or buy more? Most of the emails you receive daily are part …
December 27, 2024 / December 27, 2024 by Vertical Axion
What does it take to keep your establishment’s AI systems protected? This technology streamlines processes through behavioral analysis, chatbots, and predictive analytics, but it has vulnerabilities. Discover how you can address them through proper AI security. Is It Necessary? AI …
December 18, 2024 / December 18, 2024 by Vertical Axion
Your business’s IT team has an in-depth understanding of the threats that face your corporate network every day and the behaviors and practices that increase the risk of a devastating cyber incident. Your other teams, most of whom simply log …
December 17, 2024 / December 17, 2024 by Vertical Axion
Imagine trying to upload or download something on or from your business website, but the completion bar hardly moves for minutes during the process. The first thing your employees may do is blame the Internet, but the real problem can …
December 12, 2024 / December 12, 2024 by Vertical Axion
Keeping your business competitive in today’s always-connected world requires a robust social media presence. Entrepreneurs who leverage their Facebook, Instagram, TikTok, LinkedIn, X, and Pinterest profiles can stand out among their competition, foster brand awareness and audience engagement, and, most …
December 3, 2024 / December 3, 2024 by Vertical Axion
How many passwords do you have? Or better yet, how many services or accounts do you have that require you to set a username and password for security? Most people believe that passwords are effective in keeping information secure. A …
November 23, 2024 / November 23, 2024 by Vertical Axion
Effective enterprise security requires implementing a multilayered strategy; authentication and authorization are two critical elements of this approach. Any time anyone within the organization accesses the network, an application, or a service, they must provide the proper credentials to show …
November 22, 2024 / November 22, 2024 by Vertical Axion
If a disaster were to strike your business today—like a cyber attack or a major storm—how long would it take for you to get back up and running? If you don’t invest in regular data backups, recovery will likely take …
November 15, 2024 / November 15, 2024 by Vertical Axion
By definition, software development must remain on the cutting edge of technology — and in today’s world, that means embracing artificial intelligence. While current tools are decidedly imperfect and have some significant limitations, they’re evolving daily, and AI’s role in …
November 6, 2024 / November 6, 2024 by Vertical Axion
No matter what other technology abounds, cell phones have acted like our appendages, hardly ever leaving our sides. With this dedication, you must consider tips to protect your phone from accidents. The last thing you need is a damaged phone …
October 22, 2024 / October 22, 2024 by Vertical Axion
If you’re running a business, you know every decision is cause and effect. After all, you don’t simply release new advertisements or roll out new products and services without recognizing your target audience or customer preferences. Similarly, you don’t keep …
August 17, 2024 / August 17, 2024 by Vertical Axion
Instead of simply gathering customer stats, why not uncover their needs and wants, anticipate their challenges, and personalize their experience? What they think, feel, and experience affects how they interact with your brand and whether they choose you or go …
August 14, 2024 / August 14, 2024 by Vertical Axion
Businesses are more dependent on software than ever before. This helps them stay competitive, meet customers’ needs, and continue to grow their bottom lines. However, most business software requires ongoing maintenance to keep working effectively — hence the need for …
August 10, 2024 / August 10, 2024 by Vertical Axion
Social media is critical to marketing any business. From promoting your products and services and building awareness of what you have to offer to engaging with your customers and building a community of loyal followers, it’s hard to underestimate the …
August 7, 2024 / August 7, 2024 by Vertical Axion
Tech literacy isn’t what it used to be with the constant evolution of online programs, portable devices, and software tools. That means incorporating technology into your small business is no longer solely about typing up documents on Microsoft Word, keeping …
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