Blog
October 14, 2015 by Vertical Axion
Though many of us take the employee handbook for granted, a well-written and up-to-date handbook is a great tool for both a company and its employees and should be properly maintained and referred to on a regular basis to ensure …
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October 13, 2015 by Vertical Axion
Nothing can make an IT manager cringe more than the mention of the phrase “Shadow Tech.” In an age when new software and hardware are released every day, it can be quite difficult for IT departments to maintain control of …
October 12, 2015 by Vertical Axion
From a business perspective, Twitter is all about gathering a following. The more people following your account, the larger your potential audience for business, which is what you need to be successful. Business-oriented Twitter accounts are becoming more and more …
October 10, 2015 by Vertical Axion
If you work in an environment with creative people and they have the room to think for more than ten minutes a day, you’re probably going to see more than your fair share of great ideas. Sometimes these ideas are …
October 8, 2015 by Vertical Axion
Pinterest may not seem like it would be a very good business tool. After all, isn’t it more for DIY projects and tasty looking recipes? While those things are definitely prevalent on the pinning site, you can still make a …
October 7, 2015 by Vertical Axion
If you’ve ever been to a conference of any sort, you probably know what we’re talking about when we say “boring.” A good number of people give speeches and presentations their best shot, but sometimes their best just isn’t all …
October 6, 2015 by Vertical Axion
YouTube isn’t that difficult to understand; you post videos, and people watch them. In fact, the simple platform is probably why it’s so popular among many audiences today. Videos are engaging, and people like to watch them—especially when they are …
October 5, 2015 by Vertical Axion
Surveys—you’re probably sick of them, right? After all, most of us get one every time we talk to, smile at or breathe on a customer service associate, and it can get tiring. It makes sense that you, as a business …
October 3, 2015 by Vertical Axion
Let’s face it; dealing with all of the paperwork that comes along with hiring people can be a drag. This is especially true if you are a small company and can’t afford to hire someone who can tell you all …
October 2, 2015 by Vertical Axion
For many businesses, the processes of recruiting are much the same as they were twenty years ago. While the technology of almost every other aspect of business has changed drastically over time, many companies still fall back to the classic …
October 1, 2015 by Vertical Axion
There is little doubt that Facebook is one of the most powerful tools that can be used by businesses to market their products and services. While many make this assumption based solely on the sheer amount of active Facebook users, …
Periodically, The internet is all abuzz with rumors that Facebook is about to make changes to its privacy policy. When those rumors start flying, The idea that Facebook is about to change everyone’s privacy settings to “public,” meaning that any …
September 30, 2015 by Vertical Axion
The Target breach had absolutely horrendous consequences, and many businesses are struggling to up their security. New employees, technologies, and features are being put into place in attempts to stop that kind of thing from happening again. However, it appears …
September 29, 2015 by Vertical Axion
You’re running late for that meeting. Donut in one hand and phone in the other, you run through the pouring rain to get to your car when your battery light starts flashing. “Plug in your charger,” your phone proclaims as …
September 28, 2015 by Vertical Axion
As with many technology issues, the question that often goes unanswered is where to begin. Often, companies feel the need to jump into the middle of the latest competitively essential technologies without having a clear starting point or plan in …
September 26, 2015 by Vertical Axion
As a small business owner, the collective voice of your customers is something you should be paying attention to. Of course, you want to pay attention to individual voices as well, but the big picture is even more important. Gone …
September 25, 2015 by Vertical Axion
Over three years ago, Samsung indicated that in the near future, the company was interested in developing “transparent” displays that weren’t meant just for offices and those who were wealthy enough to afford them. In fact, they planned on targeting …
September 24, 2015 by Vertical Axion
You know you want it: more traffic. You want people to go to your website and browse it, whether they buy something or not. You assume that once it’s built, people will come, and you want more people to come. …
September 23, 2015 by Vertical Axion
Regardless of whether you are considering starting your own website or have had one for a number of years, the mistakes that are about to be discussed will apply to you if you have not accomplished your actual purpose for …
September 22, 2015 by Vertical Axion
More and more companies are beginning to come around to the idea of transparency. Transparency, in fact, is becoming an industry standard for lots of reasons, namely because it results in happy customers and happy shareholders. Transparency is all about …
September 21, 2015 by Vertical Axion
You might not think that postage is costing you that much, but even if you only do one or two mail campaigns a year, that can still result in thousands of dollars in stamps. Now that “forever” stamps are up …
September 19, 2015 by Vertical Axion
The vast, vast majority of people who are going to purchase from you care about the return policy. While many of them won’t ever use it, a Harris Poll said that over 90% of customers do factor in the return …
September 18, 2015 by Vertical Axion
Setting and sticking to a budget is one of the hardest things on the planet, and it’s especially hard for a business. After all, you need things! You need employees, new office chairs, a new computer and some new software …
September 17, 2015 by Vertical Axion
You might not be able to afford a full-time IT guy, and in many cases, you don’t need one. That’s what MSPs – managed service providers – are all about, after all. However, just because they are more affordable than …
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